FAQ’s

Marketing domains in which Atypical can be of help

  • ATL

  • BTL

  • Media promotions

  • Joint promotions

  • Celebrity marketing

  • Event and hospitality liaison

  • Stakeholder experience marketing

  • Sweepstakes

  • Grass root marketing

  • Digital marketing

  • Social marketing

  • Video creation

  • Media partnerships

  • 3rd Party partnerships

  • Omni-channel P.R. strategies

  • Promotion strategies

  • Cross industry ecosystem development

  • Consumer segmentation

  • Brand policy

  • Co-creation strategies

  • Lifecycle management

  • Go-to-Market concepts

  • Strategic and commercial planning

  • Big Data science and Personalisation strategies

  • Marketing Mix management

  • Marketing Mix concept developments

  • Trend commercialisation

  • Consumer Centric solution developments

  • Product launches

  • Brand launches

  • Through-the-Line campaign development and management

  • Multi-disciplinary projects

Why work with Atypical?

Atypical brings extensive experience, creativity and know-how to the table, so you can achieve your commercial goals even faster. Some contexts / examples :

  • Supporting your current marketing operations and people

  • Being a project liaison between various stakeholders (cf. Internal company, external 3rd parties)

  • Managing certain aspects of your marketing mix

  • Taking up certain strategic roles when your company / department is going through a transition phase

  • Fulfilling a vacancy while exploring options for permanent headcount

  • Complementing existing know-how in your company

  • Strategic marketing exploration without jeopardizing productivity of existing FTE’s

  • Being a sounding board

  • And so much more